Who are the mysterious acai berry and dragonfruit?
From healthy guts to happy customers, Roots is the place for all your nutritious
If your ears haven’t been graced with the name “Roots” I hate to say it but you’ve
been living under a rock. In another sense, I am jealous because you’re about to embark on
a journey of learning about the wonderful wizardry that goes into being a part of the Roots
Firstly, let’s get down to the basics, Roots is a place where magic, Acai berries, and
Dragon fruits dance around the air in our headquarters in the mighty Monkstown. Tastebuds
are further being tantalized down to our newest addition to the family in Greystones, which is
no doubt creating a pulse of its own.
Oh, what’s an Acai berry you ask? Great question, you’ve come to the right place.
Acai Berries are packed full of vitamins and minerals that give our bodies a nutritional hug,
making our skin glow like a dazzling star. There’s also a rumour going around that they help
improve your grooves on the dance floor. The staff at Roots can vouch for that last benefit!
Into the more technical side of the Acai Berry, known as a superfood, is a tiny berry
that packs a mighty punch. The health benefits of our Acai are an ever-growing list. New
studies have shown the benefits the berry has on our body, it is a must-have in your diet.
The plant compounds in the Acai contain anthocyanins which give the berry its rich purple
colour. These anthocyanins act like antioxidants in the body. All these big words can be
confusing, I know, but the bottom line is, antioxidants neutralise the damaging effects of free
radicals in the body. A free radical, nope not a political party but more along the lines of
something you want to keep at bay in your body. Free radicals can increase the likelihood of
disease and sickness. Acai combats these nasty folk by protecting our cells from damage
and improving cognitive function which in turn lowers stress.
Along with our beautiful berry, we also give the fruit of a dragon a place to shine on
our menu. Dragon fruit, also known as Pitaya, is bursting with antioxidants and nutritious,
delicious benefits for our bodies. Loaded with fiber and the power to help our guts stay
happy, Dragon fruit is not only a force to be reckoned with but it’s also a tasty treat. Its
luminescent pink colour is a fan favourite and will no doubt bring a smile to your face and to
We source our magic from a top-secret location in Brazil, maybe one day we will
share the name of this mystical place but for now, it’s hush-hush. Our beautiful superfoods
come from a place that has direct trade with local communities, creating new
socio-economic opportunities for those who harvest our fruit. Our Acai and Pitaya are, in the
words of Snoop Dog, “young, wild, and free” (of all things nasty). No added sugars are
introduced on our watch. Our organic produce is nothing but the best for our customers and
that is something we strive for, always.
It can be hard to digest all this new information but to wrap it all up, we take pride in
knowing that our beautiful smoothie bases are filled with vitamins and minerals which are vital for our bodies.
We make sure that our produce is unsweetened, organic, and comes from a sustainable
outlet. Our superfruits delicious, and nutritious and will no doubt bring a smile to your face.